For reasons unknown, I seem to have a tryst with Food businesses! From launching my own snacking brand to building food brands for others to launching a food tech company in Ireland, I have learned a lot about what to not do in the world of FMCG and the food business.
FMCG & Food business marketing
Work Highlights in the category
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Packaging design & Brand Marketing for a leading UK based Healthy meal brand
Worked with a Newry(Northern Ireland) based healthy meal prep brand. Rebranded the and worked on the brand identity and packaging design.
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Launched a FMCG /snack brand in 20,000+ retail stores
After exit from my advertising agency, I decided to put my expertise in branding and advertising into launching an FMCG brand.
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Packaging design for a healthy juice brand based in the UK
Worked with a Northern Ireland-based Neutraceutical company to create a brand identity for their products and build their e-commerce presence.
