The Next Big Thing:Hospitality & Organized Retailing

2268869422_9b4161fdbcEvery industry has its peak period! We all heard of the IT Boom, The Real Estate Boom and now it’s time for Retail & Hospitality sectors! I need not boast too much about it since everyone heard about the Big Fat Budget that has been set aside to make things real. If you haven’t I would like to have a dig at some facts here.

Let me start with the ‘Big Fish’,the mighty ‘W’: Wal-Mart will be setting malls in India in association with Sunil Mittal’s Bharti Group. Other international big players like Carrefour, Tesco and Auchan have also shown interest in this industry. Indian retail industry is expected to grow at a compounded growth rate of 11% and will be a $450 billion industry by 2010. DLF will be spending Rs. 1600 crore on developing malls over the next four years.

Reliance Retail is planning to splurge Rs 2500 crore for opening different formats  and the Kishore Biyani-bharti-walmartowned Future Group, India’s largest retailer group, will be investing Rs 3600 crore in 100 stores in 30 cities, increasing its retail space from 3.5 million square feet to 30 million sq feet by 2010. Future Group also plans to have 100 Big Bazaars up and running even before Wal-mart arrives in India. Nice welcome that will be for the American giant

Now all those money, ever thought about the potential of this sector ?In a sharp contrast to the retail sector in developed economies, retailing in India – though large in terms of size – is highly fragmented and unorganized. With close to 12 million retail outlets the country has one of the highest retail densities worldwide. For this very reason the potential is too huge.

And how this happened all of a sudden would be the next question that might pop up in our mind! Well Indian middle class now is too ‘demanding’-That’s where it all happened. We all wish to have more choices, best quality and importantly more than just ‘buying’, we want the shopping experience to be entertaining!

Given the size and the purchasing power of the Indian consumer, the road ahead can only get smoother and it is only a matter of time before the domestic retail industry is on par with its western counterparts.

Recession or steep market conditions the Retail & Hospitality sectors by far deals with the basic necessities and hence seldom get affected by such factors. But anyway the good news is that: “Picture abi shuru hi ho raha hai” or simply its all just beginning !

Originally posted 2009-12-07 20:50:44. Republished by Blog Post Promoter

Discount Cards are like Aspirin!

It’s true that as Lifestyle changes so does our spending ways but the only thing that never changes is the ‘Paindiscount-shopping-720‘ we have in spending ! LOL ! i mean we’re not talking about buying the basics here ! The area i am talking is the eat-outs,the holiday package, the luxury spa, 5-star hotels,luxury items,branded clothing and accessories and so on. The needs of the rising middle class and above are a lot in spite of  very limited growth in their financials. So fellas we need a solution for it,there is always the easier ones like go for cheaper stuff and leave aside the Brand consciousness,the quality,the comfort and blah blah  ! i mean its like telling our kids,boys you don’t have to work hard or thrive too much to excel because there is always the cheaper option a.k.a Downgrade your Lifestyle.

People who belong to the above category could exclude themselves from what we’re about to discuss here ! As for the rest of them we have a solution-a Privilege card or a Discount Card ! Now this is a term not much heard in real sense and for the same reason i had asked few of my friends on why Discount cards never worked and the answers i got were:

@abbiii Not heard more about discounted card which has more than one retailer, but one thing i can say is lack of promotion.

@fahadmethar to be honest i dont know!! .if i would have known that, u could have seen me as the best seller in india… #discountcard

@SudheshNair Discount Cards- One main reason may be lack of awareness about it. Many people dont know wat exactly r discount cards.

discount-coupons

But believe me there is a space very much open and in recent times we have seen a lot of such cards http://privilegecard.in & http://www.dineclub.in being few examples,but what is missing is the awareness among people on how much these things are useful or may be by the time people are convinced the companies might run out of their resources. Either way as the post title would suggest in the time of high spending being an  unavoidable commodity Discount cards sure going to be an Aspirin !

i myself am working on creating a similar concept and it’s already 6 months old and now in expansions phase. Do get me your views on the above discussion and www.smileycard.in,my pet project !

Originally posted 2009-12-08 23:29:38. Republished by Blog Post Promoter

Corporate Gifting:Smiley Privilege Card

Nothing gives me more joy than writing about Smiley,my startup product. This is a slide i prepared for Bharti Airtel as they wanted to gift their premium customers with something special this new year.

Well this could be a perfect gift if you are looking for something along the same lines.

Originally posted 2009-12-18 11:58:22. Republished by Blog Post Promoter

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