Integrated Marketing 1.0 #socialmedia #marketing #digital @saltmangotree

Filed under Marketing, Recommended by on January 24, 2012 at 10:09 am {one comment}

Integrating marketing 1.0

Originally posted 2011-05-16 19:31:27. Republished by Blog Post Promoter

Finding breakthrough Ideas that’s sure to change the Digital & Music Industry !

Filed under events, Marketing by on January 17, 2012 at 9:29 am {no comments}


Come May 2011 & #Singapore will be hosting back2back events that’s sure going to bring about the Focus on to Asian Markets & news ways on Monetization in the Music & Digital industry ! More info:
Music Matters, May 26-27, 2011 at The Ritz-Carlton, Millenia Singapore
Created in 2006 to encourage positivity, innovation, collaboration and transparency within the music business, Music Matters is Asia’s only music business conference. Established and successful in its own right, the event has uniquely succeeded in creating a global platform for the region’s music industry.
After five years in Hong Kong, we felt it was time for a refresh and Singapore’s exceptional infrastructure for international events and thriving entertainment scene will give us an opportunity to take Music Matters to the next level.

http://www.digitalentertainment.asia

Digital Matters, May 24-25, 2011 at The Ritz-Carlton, Millenia Singapore
Digital Matters – the first regional forum in Asia focusing exclusively on the monetisation of online video content. The Digital Matters program draws on the synergies between digital music and video services, and is a platform for Asian digital entertainment market leaders to share their success in engaging consumers in exciting, digital ways.
Digital Matters is the breakout business event exploring new opportunities for online content viewing, multimedia strategies and new business models.

http://www.digitalentertainment.asia

Originally posted 2011-02-22 01:32:52. Republished by Blog Post Promoter

If Barista goes social with @saltmangotree #socialmedia #marketing

Filed under Marketing by on January 11, 2012 at 9:05 pm {no comments}

Watch the most Awesome client pitch ever made for a #digital activation by @saltmangotree . You may click here too to watch the video.

Eastern Condiments Adultery Case & Use of Social Media : The Real Story behind the fudged news

Filed under Marketing, Recommended by on December 26, 2011 at 10:23 pm {no comments}


I was surprised to see how Eastern Condiments, a brand we all have looked upon as proud #keralites was eating the wrath in social media based on a biased reporting that happened in a local newspaper article here. There was even a blog reporting the issue as social media took the front run on spreading the news like wildfire. The report from the local #malayalam daily originated surprisingly from a user in Bahrain,you could find it here.

 

Some surprising facts here is that no main-stream media reported this & it was just reported in one or two local newspapers and again this was shared from an account in middle east.

Now there has been claims of a PR stunt & media supporting cash rich barrels but clearly there’s a lot of noise out there. You just need to listen to the right ones.

Now Eastern,exports a lot of their products to foreign countries and however loose the Indian norms be we are all sure that foreign norms ain’t got a tiny spot or a loophole.

So what I understood after a little of googlin around & reading some stuff from the company’s official page is that,it looks a fudged news !

But my greatest take away from this is how the whole thing took a huge turn on #socialmedia & how the company has been working around to communicate & address to the consumers through #facebook.

You could find the official statement of the company from its official facebook page which went live very recently.

Page 1 of 8123456»...Last »

Google Ads

Tag Cloud

Get Adobe Flash playerPlugin by wpburn.com wordpress themes